D-D Flannery

I am a public relations consultant who brings news and insights on public relations / social media relations, marketing communications and event planning, while focusing on integrity, credibility and authenticity.

After months of thinking about building my own blog, I finally decided it was time to get started on making this idea a reality.

In acknowledging the rapid growth of consumers using various social media tools and weblogs as a primary source for information, social support and networking, I knew that creating my very own blog would help me manage public relations campaigns more effectively and share my experiences with others in the PR profession who are just as eager as I am to become all knowing about public, media, and social media relations!

The launch of my blog has made my dear friends, Yvonne DiVita and Tom Collins of Windsor Media Enterprises very happy, as she has been after me for months to get this blog started. I wouldn’t be here without the help of Yvonne and Tom.

So here it is! As the Good News Gal, I bring my opinions, expertise and experience in public and media relations to you. You will find real life experiences, current news, and tips that you’ll hopefully find useful as in gaining credibility as a PR practitioner, representing your clients in the best manner and building relationships with the prominent journalists and industry analysts that last.

Good News Gal is a blog dedicated to delivering news and insights on public relations, media relations, marketing and event planning.

I’ve learned everything that I know about developing effective pubic relations campaigns through my personal experiences in the fast-paced business world, formal training / education, and rubbing elbows with some of the brightest PR professionals and thought leaders out there.

I began my professional career in public relations at Providence College’s Office of Institutional Relations and Publications and I now have over 10 years of experience under my belt. I earned a degree in Marketing at Providence College, studied abroad at Richmond College in Florence, Italy, and completed MBA courses at the William E. Simon School, University of Rochester.

I later returned to Rochester, New York where I joined Xerox Corporation as a marketing manager. In 2002, I began working as an independent public relations consultant to public, private, and non-profit organizations in the Upstate New York region before founding my own PR firm.

In 2003, I announced the opening of Flannery Public Relations, a full-service communications firm dedicated to increasing the visibility, market share and profits of small to mid size companies. The core competencies of the firm include The core competencies of the firm include media relations (including social media relations), PR campaign development, marketing communications development, events planning & publicity, and media / spokesperson training.

Leveraging long-standing relationships with our clientele, prominent journalists from the local and mainstream media, and industry trade analysts, Flannery Public Relations focuses on building and increasing client awareness by planning and implementing comprehensive and aggressive public relations programs. With a service-oriented philosophy, my firm is dedicated to meeting client marketing objectives and delivering rapid results. Stories that I’ve been successful in securing for our clients have been seen and heard locally, nationally, and internationally. My firm’s public relations programs are designed at putting clients in front of the people who matter most.

When I am not in the office, I spent time co-chairing committees and volunteering for professionals and charitable organizations. Currently, I am a the President Elect for American Marketing Association – Rochester Chapter. I also serve as a member of the Susan B. Anthony House marketing steering committee, Big Brothers Big Sisters of Greater Rochester’s Seasons gala planning committee, the Public Relations Society of America’s NE District Conference planning committee, and Our Lady of Mercy High School Alumni Association. I volunteer with the Town of Victor as a mentor to middle school students and am a Career Mentor for the Career Development Services of Rochester Inc. (since 2002) and the Providence College Alumni Network (since 1999).

And yes, I save some free time to have some fun. I practice Yoga and enjoy traveling, time on the beach, skiing, biking, and a good Pilates workout.